Google Expands Waze Ads Beyond The United States

Google has expanded access to Waze Ads beyond the United States and to a total of 42 countries. Google updated the PMax help documents in the Google Ads help center with this new information. It now says, "Waze Ads are currently available across select global markets..." Waze Ads are currently available only in the United States through Performance Max for store goal campaigns bidding to Store Visits, Store Sales, or Local Actions Directions [1].

Sources

1. seroundtable.com · Google Expands Waze Ads Beyond The United States Sep 4, 2026

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